Employee retention is an ability of an organization to retain
its employees. It is an effort by an organzitaion or a company to maintain a
working environment which supports current staff in remaining with the company .
An organization is able to achieve this by adopting various employee retention
programs. In order to create a successful company,
employers should consider as many options as possible, when it comes to
retaining employees, while at the same time securing their trust and loyalty (so
they have less of a desire to leave in the future).
Employee retention is very useful for a
successful business. There are many advantages with this “Employee Retention Program”.
The most important benefits are:
1. A lot of investment is needed to train an
employee and to make him perfect. If such an employee leaves the organization,
they lose the money invested and also an employee who could have contributed
significantly to the organization with his experiences.
2. If a person
employed in an important role leaves, to replace such an employee huge costs
are involved.
3. When an employee
leaves a company for a direct competitor, there is always a chance that they
will take important business strategies and secrets with them to be exploited
by the competitors.
Employees are not motivated by money (unless
they’re in physical labor). In fact, some employees actually perform worse when
incentivized with money. An employee retention program involves steps starting
from identifying the major contributors in the organization, and designing
schemes to involve them with the organization to ensure that they do not leave.
Here, are some
useful steps involved in employee retention program.
1. Employees are more motivated when they have control over
their day-to-day life at work. Allow them to decide when they work, how they
work, who they work with, and what they do. The more freedom and control they
have over their own career, the more fulfilled they will feel.
2. Most of the employees want to be good at what they do.
They strive to get better every single day. Empower them to be better as often
as possible. Build a culture of clear goals and immediate feedback, but allow
room for experimentation. This way they feel they are getting enough support
from company and constantly learn something new every time.
3. Create charts and hang them around the office. Tie all
of the major projects to this vision, and show how , what they are doing is
pushing the company closer to its big goals.
4. Your mantra shouldn’t be- “Treat people the way you want
to be treated”, the new mantra to be followed is- “Treat people the way they
want to be treated”.
5. Leaders cannot motivate employees for a long-term. Leaders
must create motivational cultures with an engaged workforce where employees can
flourish and motivate each other.
6. Employees want to work for a “winning” organization. Leaders need to reinforce “line of sight” by
telling their employees where they are going, how they are performing, and
where they fit in.
7. Although companies place candidates on one’s educational
background and skills, people generally succeed or fail because of their
behaviour and traits. Remember that soft skills count.
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